Smashing The Plateau and Going Solo with David Shriner-Cahn

Guest: ​​​​​​​​David Shriner-Cahn
Company / Business name: ​Smashing The Plateau
Business web site | Facebook   | Twitter | ​Linkedin

David Shriner-Cahn is a recognized authority on entrepreneurship, leadership development, and the host of the business podcast Smashing the Plateau. After 28 years as a highly skilled employee, David Shriner-Cahn was told that his job was over. In spite of the immediate trauma and fear, he knew that as his next step, he’d rather work for himself and have more control over his destiny. That was in 2006.

Today, David is a thriving entrepreneur, podcaster and speaker. He is guiding highly skilled professionals who are recovering from a late career job loss and who yearn to impact the world with their knowledge and creativity by becoming successful entrepreneurs.

Tools / Books / Resources mentioned:

Books: Mark Gerstein’s ‘Flirting with Disaster’
Books: Gary Keller’s ‘The One Thing’.


Show Notes:

David Shriner-Cahn opens up about the time when he was let go after a long stint as a successful engineer and how that incident transformed him to start his solo consulting business. After seeing the trauma that other people went through, David wanted to focus on helping people transition into businesses after being let go.

David accidentally stumbled into podcasting after starting a blog where he interviewed other business owners. Gradually, this transformed into ‘Smashing The Plateau’ podcast.

With strengths in finance and operations, David started learning about marketing & promotions to grow his business. As a coach guiding people transition into business owners, David himself learnt about letting go of the fear of uncertainty and started embracing content marketing etc. to expand his reach.

David emphasizes the importance of relationships and mentors. He had John Lee Dumas as a guest on his podcast and of course is a big name in podcasting with Entrepreneurs On Fire podcast. David talks about inspiring books such as Gary Keller’s 80-20 rule and Mark Gerstein’s Flirting with disaster.

Finally, David gives advice to entrepreneurs to network and find mentors. BNI organization helped David a lot for networking. His advice is to have a cushion for first 6 months to one year of transition, choose a particular lane, and keep pursuing in that lane. One way to overcome adversity is to write down the answer to ‘What’s the worst thing that can happen’ and ask yourself what would you do if that worst thing were to happen.

​Episode Transcript (Click to expand)



About the Author Ramesh Dontha

I am an entrepreneur, writer, and blogger. I build businesses and love to share my experiences of my successes and failures. My mottos is: Live with purpose, Be Passionate about that purpose, Persevere through ups and downs and keep exploring Possibilities.

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